Clik here to view.
WordPress marches on
Humble WordPress is taking over. While the CMS still has its detractors, converts must now measured in legions per hour. This infographic by Elegant Themes (authors of the code underlying this very...
View ArticleClik here to view.
New clients and recent projects
It’s been a hot summer for POSTMKTG. During the months of June, July and August, on the heels of two well-received multimedia campaigns for Albany Medical Center, POSTMKTG completed research, branding,...
View ArticleWhat is the future of marketing? A transcript (of sorts).
The following is the “transcript” of what I would have said had I hogged the microphone (even more than I did) at today’s NYCRAMA luncheon. Thanks to Mark Hogan and the @NYCARMA team for the invite,...
View ArticleOh yeah! It’s about that movie!
This promo got my University at Albany New Ventures students talking. Very clever bit of viral. Props to Alana B., who has earned a gold star for the day!
View ArticleClik here to view.
Business. It’s that easy. Despite what NPR says.
Although pitched as a negative, today’s NPR report, What Small Businesses May Lose By Using Online Tools, tells a mostly positive story about the simplicity of starting and running a business using...
View ArticleClik here to view.
Thrown Into The Deep End With WordPress
A story about our personal voyage of (self) discovery … I’d had a very good run in corporate advertising, an almost cliché “up from the mailroom” 30-year career. Starting as a stat camera operator...
View ArticleFuzeHub Press Release
GOVERNOR CUOMO ANNOUNCES FUZEHUB INITIATIVE TO HELP MANUFACTURING COMPANIES GROW THEIR BUSINESS New 24/7 resource will better connect manufacturers to New York State technology solutions Governor Cuomo...
View Article10 (or 11) Steps to Global Domination: A Guide for Regional Manufacturers
For more than a generation, industrial manufacturing in places like upstate New York has been sliding away. With high taxes, red tape and bad weather outweighing “quality of life” considerations, the...
View ArticleWhy Coke’s Super Bowl Spot Was So Perfectly Wrong and Accidentally Brilliant
Twitter exploded seconds after Coca Cola had the temerity to run a Super Bowl commercial celebrating diversity in the United States. The spot’s soundtrack featured a rendition of America the Beautiful...
View ArticleOn Air Now: Albany Community Charter School
There's an amazing story developing in Albany’s South End. Albany Community Charter School, which this year will complete its transition to a full K-8, has been hitting marks for student performance...
View Article10 (or 11) steps to global domination: a guide for regional manufacturers
For more than a generation, industrial manufacturing in places like upstate New York has been sliding away. With high taxes, red tape and bad weather outweighing “quality of life” considerations, the...
View ArticleClik here to view.
Why Every Organization Should Give Away Some of Its Stuff for Free
About the Author Ronald Ladouceur is the principal and founder of POSTMKTG. This article was originally published January 7, 2012. Valid then. More valid now. So much stuff is free. Facebook and...
View ArticleClik here to view.
Why Coke’s Super Bowl Spot Was So Perfectly Wrong and Accidentally Brilliant
About the Author Ronald Ladouceur is the principal and founder of POSTMKTG. Twitter exploded seconds after Coca Cola had the temerity to run a Super Bowl commercial celebrating diversity in the United...
View ArticleClik here to view.
Footer
Under the direction of veteran strategist, teacher and toolmaker, Ron Ladouceur, the Ladouceur Branding Company coordinates the talents of top designers, writers, developers and other marketing...
View ArticlePortfolio – UST White Papers
This is a test. The post Portfolio – UST White Papers appeared first on POSTMKTG.
View ArticlePortfolio – NYAAC Website
The post Portfolio – NYAAC Website appeared first on POSTMKTG.
View ArticleDove’s “Real Beauty Sketches” – Has the Viral Tearjerker Run Its Course?
About the Author Ronald Ladouceur is the principal and founder of POSTMKTG. About a third of my marketing students had seen Dove’s new Real Beauty Sketches campaign by the start of our class last...
View ArticleAuthor: Ladouceur
About the Author: Ronald Ladouceur is the principal and founder of POSTMKTG. The post Author: Ladouceur appeared first on POSTMKTG.
View Article10 (or 11) Steps to Global Domination: A Guide for Regional Manufacturers
About the Author Ronald Ladouceur is the principal and founder of POSTMKTG. For more than a generation, industrial manufacturing in places like upstate New York has been sliding away. With high taxes,...
View ArticleClik here to view.
The Super Bowl and Our National Orgy of Advertising
About the Author Ronald Ladouceur is the principal and founder of POSTMKTG. Saturnalia by Ernesto Biondi (1909). Photo: Roberto Fiadone. During the darkest days of winter, the Romans celebrated...
View Article